The E-Myth Revisited by Michael Gerber, and Traction by Gino Wickman are both books that have had such an impact on us that we want to share them with you by giving away free audio copies – on us!
Both books have sold over a million copies globally, and they align well with EOG Accounting’s core value of having a Kaizen attitude; striving for constant improvement. We hope that whichever you select helps you as much as it has helped us and some of our customers.

The E-Myth Revisited

We recommend choosing this if you run a start-up business with 0-3 employees

“In this audio edition of the totally revised underground bestseller, The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. He walks you through the steps in the life of a business, from entrepreneurial infancy, through adolescent growing pains, to the mature entrepreneurial perspective, the guiding light of all businesses that succeed, and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Finally, Gerber draws the vital, often overlooked distinction between working on your business and working in your business. After you have listened to The E-Myth Revisited, you will truly be able to grow your business in a predictable and productive way.”

 

 

 

Traction

We recommend choosing this if your business is growing or maturing with 3+ employees

“Do you have a grip on your business, or does your business have a grip on you?

All entrepreneurs and business leaders face similar frustrations: personnel conflict, profit woes, and inadequate growth. Decisions never seem to get made, or once made, fail to be properly implemented. But there is a solution. It’s not complicated or theoretical.

The Entrepreneurial Operating System is a practical method for achieving the business success you have always envisioned. More than 2,000 companies have discovered what EOS can do.

In Traction, you’ll learn the secrets of strengthening the six key components of your business. You’ll discover simple yet powerful ways to run your company that will give you and your leadership team more focus, more growth, and more enjoyment. Successful companies are applying Traction every day to run profitable, frustration-free businesses – and you can too.”

 

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